Tuesday, June 26, 2018

How to Start a Clothing Business from Home

Starting a clothing business from scratch has never been easier than it is today. Anybody with the savoir faire and perseverance can make it as long as they can identify a profitable niche and know how to deliver quality products through the right channels. However, tons of new clothing brands fail every year because they simply didn’t have the basics down. Here are a few tips for starting your own clothing line from home.

Know What Kind of Clothes You Want to Sell

The first thing you should do if you want to launch a profitable clothing brand is to identify your niche.

There are multiple approaches that you can take when finding a niche. You could go with something you’re familiar with or something you have a passion for. However, in some cases, the particular niche might have a lot of competition and will demand a lot of capital to get started.

For instance, if you like handbags, then starting a luxury handbag brand from scratch might be difficult. However, you could put a twist to it and sell bags made from recycled materials or fabric instead. Try to pick a niche that has a lot of demand and not too much competition, and that you have a certain expertise or passion for. It needs to be able to be started with minimal capital.

Choose Your Creative Space

Depending on what niche you chose, any small to medium room should work as a work space. You should make sure that the space you pick inspires you, is comfortable, and has plenty of lighting.

However, if you’re going to manufacture some of the products yourself and need space for inventory, a basement or garage could be a good idea. Just make sure that it has proper ventilation and air conditioning and/or heating since you’ll be doing a lot of work in that area. You should make sure that it is not too humid as well since it could damage your inventory. Investing in epoxy flooring would also be a great idea if you choose to make your garage your atelier. And also make sure that it can be secured properly to prevent theft.

Go for a Wholesaler

You don’t necessarily have to manufacture the clothing yourself to start a product line. You could work with a designer and a manufacturer to build inventory. And in some cases, you won’t even have to maintain inventory yourself, as some manufacturers will keep it for you and send it directly to your clients.

You could also have a third-party manufacture some of your clothes’ components and do the rest yourself if you want more control. Companies like Griffes Vivienne, for instance, specialize in high quality clothing tags that you could add to your creations. Just a simple touch like a professional label from them could help set your brand apart and give it a more high-end image.

These few simple tips should be enough to get you started in the industry. Whatever you do, make sure that you have a clear vision from the get go and surround yourself with the right people to make it happen.

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